Fashion Meets AI: Oh Polly Shoppers Discover Their Favorites Faster with Algolia’s AI Search

SAN FRANCISCO — (BUSINESS WIRE) —
Algolia is a top AI-based search platform. It has joined forces with Oh Polly, a well-known online retailer for women’s fashion. This tie works to change online shopping by using Algolia’s smart search skills.

Improving Customer Experience with AI

Oh Polly stands as a favorite for women who love fashion. The company uses social media and a lively online style. It needed a search system that works fast. It chose Algolia’s robust search. The new system makes shopping smooth and quick for many users. Search sessions now bring in 20% of the store’s income.

Lauren Muir, the product lead at Oh Polly, said, "At Oh Polly, our aim is to give customers something extra. We knew our search must show that care. In just six days, Algolia gave our search a lift. Our numbers now show a better path for our buyers."

Strong Metrics and Customer Interest

Algolia’s AI search brings strong gains. Shoppers using the new system buy 3.5 times more than others. They spend 172% more on average. Fewer users leave the site early, with a 144% drop in the bounce rate. These numbers point to a smoother shopping time.

A key part of Algolia’s system is a smart re-rank tool. This tool puts better results at the top. It helps Oh Polly’s team see search data up close and adjust their steps quickly. Muir said, "Algolia opens our search data well. We can change our steps based on live customer input. Search tells us what buyers do."

A Forward-Looking Partnership

Bernadette Nixon, Algolia’s CEO, said, "Oh Polly shows what happens when a smart brand works with high-tech search. We watch with great hope as the brand grows and moves search farther."

This tie aims to make shopping better at Oh Polly and may guide future fashion shops on using AI in online sales.

Businesses can read the full study on how Oh Polly improved customer use. Interested clients can also ask for a demo of Algolia’s search power on the company website.

About Algolia

Algolia leads in AI search. It helps more than 18,000 companies and 500,000 developers. Its API-first system runs 1.75 trillion searches each year. The company puts clear, fast search at the heart of its work.

For more on Algolia’s work, visit www.algolia.com.

For media questions, please contact: Audrey Surette at [email protected].