Google Improves Shopping Experience with AI Mode and Virtual Try-On Tools
May 20, 2025 — Google plans to change online shopping with its new AI Mode. It gives users an easier way to view, check, and buy items. Google also adds a virtual try-on tool. This tool lets people see how clothes fit using their own photos.
Introducing AI Mode for Smarter Shopping
When shopping, many choices and questions come up. Google’s AI Mode helps you find answers fast. Lilian Rincon, the VP of Product Management, says the tool stays with you from the first search to the final buy.
The mode uses a big Shopping Graph. This graph holds more than 50 billion product records from many sellers. The list updates each hour to give you current data. For example, if you search for travel bags or need one for wet weather, the mode shows clear pictures and items that match your style.
Agentic Checkout Makes Buying Easier
Within AI Mode, an agentic checkout helps with the buying step. You tap a button to track an item’s price. The tool checks the cost and alerts you when it goes down. When you decide to buy, one click confirms your order. Google then handles payment safely with Google Pay. Soon, this checkout will work in the U.S. to move you quickly from search to buy.
Virtual Try-On Technology: Personalizing the Apparel Shopping Experience
Google also adds a virtual try-on tool. You upload a full picture of yourself. The tool shows how a shirt, dress, or other clothes fit your body. It uses a smart model that pays close attention to fabric and fit. U.S. users can try this tool soon in Google Search Labs to see items on their own image.
Conclusion
Google’s new tools change the online shopping path with clear steps and strong AI. They help you find, check, and buy items with ease. For more news on Google’s tools, sign up to get the latest news in your inbox.
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Stay tuned as these updates show how AI is changing shopping and other parts of everyday life.
